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The African specialist

Blue Lions

Blue Lions is the pragmatic, agile and inventive agency that has been supporting the biggest brands in African markets since 2013. Based in Morocco, Côte d'Ivoire, Ghana, South Africa and Kenya, it puts a very strong digital core at the service of its entire offering.

From Casablanca to Johannesburg, Blue Lions teams design and roll out campaigns built for local realities: social media, influence, content and film production, media buying, events and point-of-sale activation.

An international brand gets a single point of contact for several countries, and on-the-ground teams who know the codes, languages and media of each market.

2013founded
5countries with teams
100%digital DNA
Blue Lions: teams and offices (1)
Blue Lions: teams and offices (2)

Know-how

What Blue Lions does best

  • Social media and community management in more than 20 African countries
  • Influence and local creators, from Morocco to South Africa
  • Film and content production shot on the continent
  • Digital, TV, radio and outdoor media buying
  • Events, roadshows and point-of-sale activations
  • Pan-African management through a single point of contact

Local agencies

Blue Lions, on the ground

5°20′N 4°00′W

Abidjan

Blue Lions Côte d'Ivoire
Covers : Côte d'Ivoire, Senegal and Central Africa

Offices
Résidences Maryam, rue B32
Cocody Danga
Abidjan
Côte d'Ivoire
Contact
Alexis Dilas
Local time
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33°35′N 7°38′W

Casablanca

Blue Lions Morocco
Covers : Morocco, Algeria and Tunisia

Offices
33, rue Najib Mahfoud
Place Ollier, Gauthier
Casablanca
Morocco
Contact
Salma Staili
Local time
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26°05′S 28°05′E

Johannesburg

Blue Lions South Africa
Covers : South Africa and Southern Africa

Offices
The Woodlands Office Park, Building 18
20 Woodlands Drive
Johannesburg 2191
South Africa
Contact
Josh Hoggans
Local time
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Clients

They trust us

See all
  • Betclic
  • Canal+
  • Michelin
  • CFAO Motors
  • Leader Price
  • Toyota
  • Pharma5
  • Société Ivoirienne de Banque
  • Lactalis
  • Pernod Ricard
  • Groupe Castel
  • Thema TV
  • Legrand
  • Seb
  • Orange
  • Accor Hotels
  • Unilever
  • AFD
  • L'Oréal
  • MoneyGram
  • Colas – Bouygues
  • BIC
  • Transdev
  • Rehau
  • Radisson
  • GNV – Grandi Navi Veloci
  • Renault
  • Euler-Hermes
  • Bel
  • Yves Rocher
  • Renault Trucks
  • Ashok Leyland
  • Yeshi Group
  • Meilleurtaux.ma
  • Palmeraie Developpement

FAQ

Frequently asked questions

Which African countries does Blue Lions operate in?

Blue Lions has teams in Morocco (Casablanca), Côte d'Ivoire (Abidjan), Ghana (Accra), South Africa (Johannesburg) and Kenya, and covers West, North, Central and Southern Africa from these offices.

Contact

Let's talk about your market

A project in Africa, the Indian Ocean, the Middle East or Europe? Write to us and the right office will answer.