Scale
AI and GEO
Getting cited by ChatGPT, Gemini and Perplexity: generative engine optimisation.
More and more consumers ask an AI rather than a search engine. GEO (Generative Engine Optimisation, also called GSO) is about making sure a brand is understood, cited and recommended by assistants such as ChatGPT, Gemini or Perplexity.
We audit what AI says about a brand, structure its content and data, and produce the reference content that feeds the models. We also bring generative AI into creative production.
What we do
- AI visibility audit
- Content and data structuring
- Reference content
- Generative AI in production
Markets
AI and GEO, market by market
- AI and GEO in Africa
- AI and GEO in the Indian Ocean
- AI and GEO in the Middle East
- AI and GEO in Côte d'Ivoire
- AI and GEO in Morocco
- AI and GEO in Ghana
- AI and GEO in South Africa
- AI and GEO in Madagascar
- AI and GEO in Reunion Island
- AI and GEO in Mauritius
- AI and GEO in Mayotte
- AI and GEO in the French Caribbean and French Guiana
- AI and GEO in the United Arab Emirates
- AI and GEO in France and Switzerland
FAQ
Frequently asked questions
What is GEO?
GEO (Generative Engine Optimisation) is the set of practices that help a brand be understood, cited and recommended in the answers of generative AI assistants such as ChatGPT, Gemini or Perplexity. It complements SEO, which targets traditional search engines.
Contact
Let's talk about your market
A project in Africa, the Indian Ocean, the Middle East or Europe? Write to us and the right office will answer.