Facto Madagascar

A campaign in Madagascar typically combines TV, radio, outdoor and social networks. Facto Madagascar, SouthNext Group's agency in Antananarivo, designs and produces campaigns; the MatchMedias platform lets you compare offers from TV, radio and outdoor media owners and pay after proof of broadcast.

In Madagascar, the SouthNext Group agency is Facto Madagascar, based in Antananarivo. On the ground, the teams create integrated campaigns, from the creative idea to roll-out across TV, outdoor, radio and digital. Contact: Clémence Nalet-Lecomte, clemence@facto.mg.

In Madagascar, the SouthNext Group agency is Facto Madagascar, based in Antananarivo. On the ground, the teams plan and buy campaigns in digital (Meta, Google, TikTok) as well as TV, radio and outdoor. For TV, radio and outdoor, the group's MatchMedias platform lets you compare offers from media owners and pay after proof of broadcast. Contact: Clémence Nalet-Lecomte, clemence@facto.mg.

In Madagascar, the SouthNext Group agency is Facto Madagascar, based in Antananarivo. On the ground, the teams run brand accounts every day on TikTok, Instagram, Facebook and LinkedIn, with community managers who know the local codes. The group also publishes Kabar, an Indian Ocean social media brand on TikTok. Contact: Clémence Nalet-Lecomte, clemence@facto.mg.