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Media buying

Digital, TV, radio and outdoor: planning and buying at the right price.

We plan and buy campaigns in digital (Meta, Google, TikTok, programmatic) and offline (TV, radio, outdoor, press) across all our markets.

For offline in the Indian Ocean, our MatchMedias platform connects advertisers directly with media owners. For targeting, SNDX provides authenticated first-party audiences.

What we do

  • Paid social and search
  • Programmatic and publisher deals
  • TV, radio, outdoor
  • Measurement and optimisation

FAQ

Frequently asked questions

In which countries does SouthNext offer media buying?

Each zone has its own agency. Côte d'Ivoire : Blue Lions Côte d'Ivoire ; Morocco : Blue Lions Morocco ; Ghana : Blue Lions Ghana ; Madagascar : Facto Madagascar ; Reunion Island : Facto Reunion and Court Circuit Reunion ; Mauritius : Facto Reunion and Facto Madagascar ; Mayotte : Facto Mayotte ; French Caribbean and Guiana : Facto Antilles. Other markets in Africa, the Indian Ocean, the Middle East and Europe are covered from these offices.

Which brands has SouthNext worked for in media buying?

The group's references include LSL Capital, Michelin, Motul, KFC, LVMH, Bayara, St Michel and Kamali Nuts.

Contact

Let's talk about your market

A project in Africa, the Indian Ocean, the Middle East or Europe? Write to us and the right office will answer.