- Brand strategy
Positioning, brand platform and identity adapted to each market. - Integrated campaigns
One strong idea, deployed across TV, outdoor, radio, digital and on the ground. - Content production
Photo, video, motion and social formats produced locally. - Film production
TV commercials, brand films and digital films: 500 films produced. - Media buying
Digital, TV, radio and outdoor: planning and buying at the right price. - Social media
Strategy, community management and content for Facebook, Instagram, TikTok, LinkedIn.
We manage the client’s social media presence on Instagram and Facebook, focusing on creating appealing and informative visuals for B2B content aimed at restaurant owners, chefs, and foodservice professionals with the goal of increasing sales and to strengthen the market position of the client. Our solution involved a tailored social media strategy that emphasized the brand’s innovative products with a focus on practical applications in the foodservice industry. Content included product spotlights, recipe ideas, profitability insights for foodservice professionals.
In detail
How we worked for Leading Company in Frozen Potato Products
United Arab Emirates
Facto Middle East, based in Dubai (JLT), is SouthNext Group's agency in the United Arab Emirates. Its work includes supporting Michelin for the launch of the Michelin Guide in the UAE and at the Diriyah Formula E Grand Prix.
Our teams in this marketFacto Middle East
Facto Middle East is SouthNext Group's agency in Dubai. It leads campaigns for international brands in the United Arab Emirates, Saudi Arabia and the Gulf, as well as pan-African assignments.
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