MoneyGram · 2015

MoneyGram Africa - Brand Content - Loïc Dablé

Client: MoneyGram
Market: Africa
Agency: Blue Lions
Expertise: Events Film production
Sector: Finance and insurance
Year: 2015

A series of 16 videos covering cooking for Ramadan with star chef Loïc Dablé. The program received more than 300,000 views on YouTube. Have a look here: http://bit.ly/1Kfblnn

In detail

How we worked for MoneyGram

Expertise involved

Events
Launches, roadshows, booths and brand events.
Film production
TV commercials, brand films and digital films: 500 films produced.

The market

Africa

SouthNext is a group of independent communications agencies present in Africa through Blue Lions, its specialist agency for the continent, based in Morocco, Côte d'Ivoire, Ghana, South Africa and Kenya. A single point of contact runs campaigns across several countries, with local teams in each.

Our teams in this market

The agency

Blue Lions

Blue Lions is the pragmatic, agile and inventive agency that has been supporting the biggest brands in African markets since 2013. Based in Morocco, Côte d'Ivoire, Ghana, South Africa and Kenya, it puts a very strong digital core at the service of its entire offering.

Discover

More work for MoneyGram: MoneyGram Africa · MoneyGram - CAN 2015 · MoneyGram - Ramadan 2015

Work