Pernod Ricard · 2019

Ballantine's Social Platform

All work

Client: Pernod Ricard
Market: Africa
Agency: Blue Lions
Expertise: Content production Media buying Social media
Sector: Food and beverage
Year: 2019

Blue Lions is managing Ballantine’s social channels in order to increase engagement and reach new horizons.

In detail

How we worked for Pernod Ricard

Expertise involved

Content production
Photo, video, motion and social formats produced locally.
Media buying
Digital, TV, radio and outdoor: planning and buying at the right price.
Social media
Strategy, community management and content for Facebook, Instagram, TikTok, LinkedIn.

The market

Africa

SouthNext is a group of independent communications agencies present in Africa through Blue Lions, its specialist agency for the continent, based in Morocco, Côte d'Ivoire, Ghana, South Africa and Kenya. A single point of contact runs campaigns across several countries, with local teams in each.

Our teams in this market

The agency

Blue Lions

Blue Lions is the pragmatic, agile and inventive agency that has been supporting the biggest brands in African markets since 2013. Based in Morocco, Côte d'Ivoire, Ghana, South Africa and Kenya, it puts a very strong digital core at the service of its entire offering.

Discover

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Work