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Expertise involved

• Integrated campaigns
  One strong idea, deployed across TV, outdoor, radio, digital and on the ground.
• Film production
  TV commercials, brand films and digital films: 500 films produced.
• Websites, apps and experiences
  Websites, mobile apps, games and data-capture experiences.

The market

Africa

SouthNext is a group of independent communications agencies present in Africa through Blue Lions, its specialist agency for the continent, based in Morocco, Côte d'Ivoire, Ghana, South Africa and Kenya. A single point of contact runs campaigns across several countries, with local teams in each.

The agency

Blue Lions

Blue Lions is the pragmatic, agile and inventive agency that has been supporting the biggest brands in African markets since 2013. Based in Morocco, Côte d'Ivoire, Ghana, South Africa and Kenya, it puts a very strong digital core at the service of its entire offering.