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Yeshi Group · 2016

Galeries Peyrissac

Galeries Peyrissac

All work

Client
Yeshi Group
Market
Côte d'Ivoire
Agency
Blue Lions
Expertise
Content productionMedia buyingSocial media
Sector
Retail
Year
2016

Yeshi Group trusted Blue Lions with the “premiumization” of one of their most historical brands: Peyrissac. We achieved this goal step-by-step through print and digital campaigns in Abidjan.

In detail

How we worked for Yeshi Group

Expertise involved

  • Content production
    Photo, video, motion and social formats produced locally.
  • Media buying
    Digital, TV, radio and outdoor: planning and buying at the right price.
  • Social media
    Strategy, community management and content for Facebook, Instagram, TikTok, LinkedIn.

The market

Côte d'Ivoire

Blue Lions Côte d'Ivoire is SouthNext Group's digital and communications agency in Abidjan. It creates 360° campaigns, manages social media and influence, produces films and buys media for brands such as Betclic, Société Ivoirienne de Banque, Leader Price, Unilever and Canal+.

Our teams in this market

The agency

Blue Lions Côte d'Ivoire

Blue Lions Côte d'Ivoire is SouthNext Group's communications and digital advertising agency in Abidjan. From Cocody, the team designs and produces 360° campaigns, films, social media content, influence and media buying for Côte d'Ivoire, Senegal and Central Africa.

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