Rehau · 2015

Chill with Rehau

Client: Rehau
Market: Africa
Agency: Blue Lions
Expertise: Integrated campaigns Content production Events PR and e-PR
Sector: Industry
Year: 2015

To push the #REHAUTHERAPY concept a bit further, we set up 3 relaxation bubbles in the middle of the biggest French train station, the Gare de Lyon. During a full week, thousands of people saw the new product range and had the opportunity to discover what they’re all about for themselves.

In detail

How we worked for Rehau

Expertise involved

Integrated campaigns
One strong idea, deployed across TV, outdoor, radio, digital and on the ground.
Content production
Photo, video, motion and social formats produced locally.
Events
Launches, roadshows, booths and brand events.
PR and e-PR
Press relations, online reputation and thought leadership.

The market

Africa

SouthNext is a group of independent communications agencies present in Africa through Blue Lions, its specialist agency for the continent, based in Morocco, Côte d'Ivoire, Ghana, South Africa and Kenya. A single point of contact runs campaigns across several countries, with local teams in each.

Our teams in this market

The agency

Blue Lions

Blue Lions is the pragmatic, agile and inventive agency that has been supporting the biggest brands in African markets since 2013. Based in Morocco, Côte d'Ivoire, Ghana, South Africa and Kenya, it puts a very strong digital core at the service of its entire offering.

Discover

More work for Rehau: Rehau Roadshow · #REHAUTHERAPY 2 · #REHAUTHERAPY

Work