Unilever · 2016

Rexona

Client: Unilever
Market: Africa
Agency: Blue Lions
Expertise: Media buying Social media
Sector: Beauty
Year: 2016

Blue Lions is working with Unilever to manage Rexona’s digital assets in West Africa. By building fresh and integrated activations, we are working hard on brand awareness.

In detail

How we worked for Unilever

Expertise involved

Media buying
Digital, TV, radio and outdoor: planning and buying at the right price.
Social media
Strategy, community management and content for Facebook, Instagram, TikTok, LinkedIn.

The market

Africa

SouthNext is a group of independent communications agencies present in Africa through Blue Lions, its specialist agency for the continent, based in Morocco, Côte d'Ivoire, Ghana, South Africa and Kenya. A single point of contact runs campaigns across several countries, with local teams in each.

Our teams in this market

The agency

Blue Lions

Blue Lions is the pragmatic, agile and inventive agency that has been supporting the biggest brands in African markets since 2013. Based in Morocco, Côte d'Ivoire, Ghana, South Africa and Kenya, it puts a very strong digital core at the service of its entire offering.

Discover

More work for Unilever: BF (Unilever) · CloseUp

Work