Accor Hotels · 2017

Novotel Abidjan

Client: Accor Hotels
Market: Côte d'Ivoire
Agency: Blue Lions
Expertise: Content production Events Influencer marketing Media buying Social media
Sector: Hospitality
Year: 2017

Blue Lions organized a New Year’s Eve party at Novotel where hundreds of guests came together for a event based on a mysterious theme…

In detail

How we worked for Accor Hotels

Expertise involved

Content production
Photo, video, motion and social formats produced locally.
Events
Launches, roadshows, booths and brand events.
Influencer marketing
Local creators, artists and ambassadors working for brands.
Media buying
Digital, TV, radio and outdoor: planning and buying at the right price.
Social media
Strategy, community management and content for Facebook, Instagram, TikTok, LinkedIn.

The market

Côte d'Ivoire

Blue Lions Côte d'Ivoire is SouthNext Group's digital and communications agency in Abidjan. It creates 360° campaigns, manages social media and influence, produces films and buys media for brands such as Betclic, Société Ivoirienne de Banque, Leader Price, Unilever and Canal+.

Our teams in this market

The agency

Blue Lions Côte d'Ivoire

Blue Lions Côte d'Ivoire is SouthNext Group's communications and digital advertising agency in Abidjan. From Cocody, the team designs and produces 360° campaigns, films, social media content, influence and media buying for Côte d'Ivoire, Senegal and Central Africa.

Discover

More work for Accor Hotels: Pullman Abidjan

Work