Jina · 2005

Jina - Agency of record since 2005

Client: Jina
Market: Reunion Island
Agency: Court Circuit
Expertise: Brand strategy Integrated campaigns Media buying Retail and drive-to-store
Sector: Retail
Year: 2005

Since 2005, Court Circuit has supported the retailer Jina: strategic consulting, creative, budget and campaign management in media and non-media, digital platform, catalogues, traffic-building operations and touchpoint mechanics.

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In detail

How we worked for Jina

Expertise involved

Brand strategy
Positioning, brand platform and identity adapted to each market.
Integrated campaigns
One strong idea, deployed across TV, outdoor, radio, digital and on the ground.
Media buying
Digital, TV, radio and outdoor: planning and buying at the right price.
Retail and drive-to-store
Point-of-sale activation, POS materials and field operations.

The market

Reunion Island

In Reunion Island, SouthNext Group brings together two agencies: Facto, the creative boutique, and Court Circuit, the agency for local brands and retailers. They support clients including Brasseries de Bourbon, Rhum Charrette and KFC with strategy, campaigns, packaging, social media and activations.

Our teams in this market

The agency

Court Circuit Reunion

From Saint-Denis, Court Circuit Reunion connects local brands and retailers to the people of Reunion Island: advertising, outdoor, TV, PR, retail and social media. The agency was named agency of the year in Reunion Island at the 2025 Créatives awards.

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Work