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Baloon · 2017

Baloon

Baloon

All work

Client
Baloon
Market
Côte d'Ivoire
Agency
Blue Lions
Expertise
Content productionMedia buyingPR and e-PRSocial media
Sector
Finance and insurance
Year
2017

Baloon is a new insurance player in the Ivory Coast. It aims to disrupt the market! As such, they have partnered with Blue Lions for its country launch.

In detail

How we worked for Baloon

Expertise involved

  • Content production
    Photo, video, motion and social formats produced locally.
  • Media buying
    Digital, TV, radio and outdoor: planning and buying at the right price.
  • PR and e-PR
    Press relations, online reputation and thought leadership.
  • Social media
    Strategy, community management and content for Facebook, Instagram, TikTok, LinkedIn.

The market

Côte d'Ivoire

Blue Lions Côte d'Ivoire is SouthNext Group's digital and communications agency in Abidjan. It creates 360° campaigns, manages social media and influence, produces films and buys media for brands such as Betclic, Société Ivoirienne de Banque, Leader Price, Unilever and Canal+.

Our teams in this market

The agency

Blue Lions Côte d'Ivoire

Blue Lions Côte d'Ivoire is SouthNext Group's communications and digital advertising agency in Abidjan. From Cocody, the team designs and produces 360° campaigns, films, social media content, influence and media buying for Côte d'Ivoire, Senegal and Central Africa.

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